A Review on e-banks types and their services

Not every bank's website is an electronic bank, and it will remain the criterion for determining the bank. Electronic questionin our Arab environment until a disciplined standard is determined in this field and according to international studies and specifically the studies of the American and European supervisory authorities, there are three basic images of electronic banks on the Internet:

1-Informationnelle: The basic level of electronic banks or what may be called the minimum form of electronic banking activity, through which the bank provides information about its programs, products and banking services.

2-Communicative interactive or communicative website: so that the site allows for some kind of communication exchange between the bank and its customers such as e-mail, filling out requests or forms online or modifying the information restrictions and accounts.

3-Transactionnel: This is the level at which it can be said that the bank exercises its services and activities in its electronic environment, where we include this picture allowing the customer to access and manage his accounts, make cash payments, meet the value of invoices, conduct all information services and make transfers between his accounts within the bank or with third parties.

In reviewing the reality of electronic banking, the majority of banks in the world have created in one way or another information sites that are advertising materials, and most sites have tended to use some interactive means of communicating with the customer, unlike the reciprocal sites to which banks are still subject to many considerations.

The majority of e-banking websites show:

1-The majority of bank websites are information sites and not online banking service sites.

2-There is an international trend of online presence, but according to the strategic assessment, the mere presence on the Internet is not so much the purpose required as it is required to invest this environment in an effective activity.

3-Many research websites provide comprehensive entries to all banks' websites and this means the ability of the user to move between these sites easily to reach the best offers available and hence the most important strategy in the reality of banks on the Internet is to realize that everyone sees you and what you think is special may be normal for others.

4-The United States of America remains at the forefront of a field called banking, yet of the 10,000 banks and financial institutions, nearly 3,500 are shared by many institutions, and the broader search simulation is unable to bring in more than 30% of these sites and in larger search engines approximately 20-30 sites for large banks and some of them small banks, due to the success of these banks in adopting mechanisms for the spread of global search engines that allow for different global search engines. Users have better access to them than other sites.

E-banks are not the exclusive domain of banking institutions, but the leadership in their projects may be due to the intervention of non-banking entities to meet the needs of electronic marketing practiced through their websites and the tracking of the status of the Internet market finds that non-banking sectors have entered the investment market in e-banks either by:

Direct investment: Like Sony, where it established a virtual bank offering lending and credit, softbank, which owns both lending services and has nothing to do with actual banking and which bought a bankrupt Japanese bank (Nippon Credit Bank).

Providing banking platforms: such as American Online com.aol-www.bank-based bank since 1996 joined by Bank of America, Union Bank of California, Citibank, WellsFargo Bank and One Corporation Bank This platform issued 135 million one-day quotes in March 1999, as well as the lycos.lycos-www. And provide loans online, and provide incentive awards for the first 1,000,000 accounts.

Providing acting banking services: such as car sales and rental company www.avtobylel.com, which offers free financing and loan rate comparison.

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Services provided by banks:

Information site

Basic level
Promotional information.
Ways to connect to the bank.
About special offers.

Intermediate level
Links on other sites.
Download reports.

Advanced level
Offer some subscription options.
Show ads.
Dialogue groups.

Interactive website

Basic level
Use email and fill out forms by customers to express their suggestions and problems.

Intermediate level
Provides customers with tools such as a calculator.

Advanced level
Use advanced technology such as: Video conference.

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Interactive site

Basic level
Open account.
Order products and services.
Request cards.
Making investments.

Intermediate level
The client can access account processes.
Money transfer.
Pay account bills.
Allows customers to access the bank's databases.

Advanced level
Promote e-money as a way to develop transactions made over the web.

Major developments in e-banking
The majority of banks sought to provide comfort to their users by providing e-banking services to them over the Internet, where the majority of banking services became electronic without the need of customers to visit any branch, and there are many banks that have become operating exclusively through the Internet without having an actual branch, and which deal with their customers using telephone or email as a result of the wide spread of WI-FI and 4G networks.

This has helped to reduce the costs associated with the existence of physical branches of these banks, as it provides access to ATMs of other banks, retail stores and many other features, and online banking is fast and efficient and enables customers to monitor their accounts regularly.

1-Allowing clients to manage portfolios of shares and bonds
Portfolio management is an art and a science in selecting and controlling many investments that meet long-term financial objectives, where portfolio management requires knowledge of strengths, weaknesses, opportunities, threats and the ability to balance among themselves, so the majority of clients work to appoint managers for their portfolios in order to maximize the expected return on investments.

Some clients may also choose to manage their investment portfolios on their own through online electronic banking services, where portfolio management requires strategic buying and selling stocks and bonds in order to achieve expected returns, and to ensure profitability, assets must be distributed in a combination of stocks, bonds and cash such as certificates of deposit.

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2-Make more than one online payment method available
E-banking provides many online payment methods, where you can pay using a credit card issued by financial companies or debit card, a bank card known as a payment card, and there are many secure and effective alternative payment methods, such as Paypal, Amazon Pay, Google Pay or Apple Pay, and payment can be made via debit card-like bank transfers in the way they work, electronic cheques that withdraw cash from the cheque account, and electronic payment of bills that send money. From one bank account to another bank account.

3-Allowing customers to learn about multiple banking products
E-banking is one of the most important financial services where it does not only provide the usual services to banks but there are many banking products available, such as: saving money, dealing with the monthly budget and borrowing money, and not only online banking services in the savings account, but there are many banking products provided by these banks, such as: current accounts, debit cards, money market accounts, loans and certificates of deposit.

4- Allowing customers to check their assets at the bank
E-banking services provide the opportunity for customers to check their assets at the bank, which helps them to follow up their account and detect problems if they occur, and bank accounts can be accessed through access to the bank's website, or through mobile and tablet applications, accounts can be accessed through ATMs, and banks provide alerts that send e-mail or text messages about account transactions.

5- Allowing funds to be transferred between different client accounts
The digital age has brought about a change in the future of banking services, as banks have provided the possibility to transfer funds between different customer accounts, where customers can deposit and make transfers between different accounts and monitor expenses and profits, using many digital money management applications that help reduce expenses and increase savings.